Four Reasons No Nothing launches bring fragrance-free simplicity to the salon. Nothing extra, just what you need. The No Nothing…
The 2025 beauty and hair product awards are in, and we have every reason to raise a glass. Four Reasons…
Four Reasons Professional keeps shining! A Finnish mega-lifestyle-magazine “Me Naiset” selects The best products of the year annually. This year,…
Estetica is originally a magazine for professional hairstylists. It provide new releases, hairstyle ideas, cuts and techniques in the global…
Sell your clients the ultimate party-season saviours for their bathroom shelf: the ones that rescue the day when time runs…
Pinni is a prestigious Finnish hair industry magazine that focuses on hair fashion, trends, and businesses in the hair industry.…
This winter, people are seeking more than just effective seasonal products – they’re looking for experiences. Scents that spark emotion,…
The first glance out the window says a lot: the overnight drop in temperature has covered the street in a…
One of Finland’s most popular women’s magazines, Eeva, highlighted this year’s best, most effective and loved beauty products. Among the…
When hairstylists get new products in their hands, they quickly notice whether they actually work. Luxima’s latest Gloss/Toner launch has…
Four Reasons Professional Design Gel is a gel-based styling product that gives hold, shine, and flexibility—without crunch or stickiness. While…
The beloved TikTok trend isn’t going anywhere; glass hair is alive and thriving. In its 2.0 version, it’s all about…
