When yellow pigments start to show through, they can be balanced out with violet pigments. Keep blonde hair bright...
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Joining hands with us is a way into a world of possibilities. With Four Reasons, you’re part of a fabulous community that’s got your back, front, and even those hard-to-reach places.
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The Hair Trends of 2025 are here! See the New Four Resons Fusion Collection
In 2025, trends are full of new possibilities – cuts, colors, and styling merge to create surprising and bold looks. Layered structures and dimensions can be revealed boldly, showcasing every aspect of the client’s personality.
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Four Reasons Professional Bio-Molecule Repair is the most awarded hair care line
The Four Reasons Professional Bio-Molecule Repair® line has been collecting praise and awards since its launch, making it one...
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How to Create the Perfect Blowout
Airy, voluminous blow-out looks are the trend of today.. and actually, yesterday and tomorrow, too. “Blow-out look” is a...
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Pure Detox Nominated in Sweden’s Most Prestigious Beauty Competition
Swedish Beauty Awards is Sweden’s largest and most prestigious beauty and cosmetics event. The 2025 gala will be held...
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Fuller and Voluminous Hair – How to Achieve Volume Without Frizz
When a client with thick hair asks for volume, or someone with thinner, more fine hair wishes a fuller...
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What Does It Take to Be a PRO Hairstylist – The Keys to Success
Professionalism doesn’t happen by itself. What truly sets a skilled hairstylist apart and elevates them to PRO level? It’s...
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Hair Product Scents Are Both Trending and Terrifying – What’s the Right Fragrance Compromise?
The right scent can turn a simple hair care routine into a moment of indulgence—something many of us actually...
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The Unpredictable Early Spring Weather Takes a Toll on Hair – Recommend Products That Tackle Challenging Weather Conditions
The right hair care routines maintain hair Year-Round. Spring-winter weather chaos can confuse the hair too: harsh frosts dry...
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Helsinki Waves – How to Create the Most Durable Party Hairstyles
When parties often last well into the early hours, a hairstyle’s durability plays a big role. Nobody wants curls...
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The Hair Trends of 2025 are here! See the New Four Reasons Fusion Collection
In 2025, trends are full of new possibilities – cuts, colors, and styling merge to create surprising and bold...
News
Read more
Bio-Molecule Repair® Serum Chosen as Year’s Best Hair Product by Eeva Magazine
The year is almost wrapped up, and the best beauty products of 2024 were chosen in the November issue...
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Hair Art Wows at an Art Museum – See the Photos and Get Inspired
Even a windy autumn day couldn’t ruin the hairstyles of two models as they arrived at the Didrichsen Art...
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