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Four Reasons Blog

Get inspired & learn

Inspiration Products

Toning at home is worth the effort: Color Masks refresh your hair color between salon visits

Why doesn’t hair dye tend to last in the hair? This is the eternal question that keeps our minds occupied…

Events Inspiration

Cover photos are for everyone! Say goodbye to homogeneous magazine imagery and read 8 fabulous stories

Let’s fight against the standardized world of cover photos together! We joined Ina Mikkola in her Sweet Spot venue and…

Inspiration News

Get upside down: Hair trends of autumn 2021 break rules

Think about what would make you happy right now. Do that, instead of doing what you should. The hair trends…

Inspiration Products

Four Reasons Nature Styling is here: watch the tutorials and fall in love with delicious novelties!

How many natural cosmetic products does it take to protect your hair against the heat of styling tools and air…

News

4 Reasons to pamper your hair with certified natural cosmetics

Natural cosmetics have found their way into Finnish bathrooms and make-up bags with a bang. What’s the all hype about…

News

Wonderful weirdness pampering day: frolics, pampering, and merry moments!

In connection with the launch of the Original product line in the spring, we organized an Ihana outous (wonderful weirdness)…

Inspiration

You are sure to want to try these braids! Check out the most gorgeous braided hairstyles by Alina Aarnio a.k.a. @moonlightbraids

Now is the perfect time to try new braided hairstyles that last long with a splash of hairspray, for example,…

Inspiration

Bad hair day savior | 4 easy ways to style your headband

Is your hair disheveled in the mornings? Is the hair that you washed a week ago now sticking to your…

Inspiration

Raise your hand if you’re weird! | We collected your loveliest weirdnesses

Well, hello there, you beautiful weirdo. At the end of last year, we conducted a survey where you got to…

Inspiration Products

Intensely dreamy hair color at home – How to avoid mistakes in using direct dye!

Are you dreaming of Tuuli’s colorful locks or a bold split dye? You can create a bright and intense tone…

Inspiration

A Proud Finn: Four Reasons attitude means talking straight, sugar and sisu

People say that Finns are the happiest people on Earth (on dark winter mornings we highly doubt this). Oh, the…

Inspiration

5 x cute claw clip hairdo | Brightens up a boring hair day

You may have already tried out this year’s trendiest (and easiest) hairstyle: a classic claw clip bun that saves your…