We are thrilled to share the outstanding results from the recent brand image survey conducted in Finland this spring by ISS-Otantatutkimus Oy. Four Reasons has been recognized for having the best brand image in the market! 🏆
Key Highlights:
- Top Brand Image: Our brand continues to be highly regarded, with significant recognition for our innovative products and exceptional customer service.
- Strengths: Our customers appreciate our commitment to quality, sustainability, and customer satisfaction.
Four Reasons Promotes Salon Product Sales the Best:
- Four Reasons is considered the best overall in the industry in Finland.
- Hairdressers strongly associate Four Reasons with ease of use, friendly customer service, ease of ordering products, and fast and reliable deliveries.
- 7% of respondents have increased their purchases or started buying from us due to our excellent products and good value for money.
- Nearly one in five respondents feel that Four Reasons’ advertising has positively influenced the sales of salon products, a figure significantly higher than other brands.
- Visits from our representatives are considered an above-average important way to get information about products.
Keys to Collaboration: Responsibility, Education, and Promotions:
- When choosing a partner, Four Reasons’ customers consider responsibility very important, and many feel that promotions and offers have a significant impact on purchasing decisions.
- Over 40% consider education and its quality very important when choosing a partner, and Four Reasons’ education is rated high above average.
We are incredibly proud of these achievements and are committed to maintaining and enhancing our brand’s reputation. Thank you to all our partners and customers for your continued support!
