Education Inspiration Pro Content
What It Takes to Be a PRO Hairstylist – The Keys to Success
Professionalism doesn’t happen by itself. What truly sets a skilled hairstylist apart and elevates them to PRO level? It’s about…
Categories
Pro Content Products
The Unpredictable Early Spring Weather Takes a Toll on Hair – Recommend Products That Tackle Challenging Weather Conditions
The right hair care routines maintain hair Year-Round. Spring-winter weather chaos can confuse the hair too: harsh frosts dry out…
Inspiration Pro Content Products
Helsinki Waves – How to Create the Most Durable Party Hairstyles
When parties often last well into the early hours, a hairstyle’s durability plays a big role. Nobody wants curls to…
News Pro Content
The Hair Trends of 2025 are here! See the New Four Reasons Fusion Collection
In 2025, trends are full of new possibilities – cuts, colors, and styling merge to create surprising and bold looks.…
Events Inspiration Pro Content
Hair Art Wows at an Art Museum – See the Photos and Get Inspired
Even a windy autumn day couldn’t ruin the hairstyles of two models as they arrived at the Didrichsen Art Museum…
Inspiration News Pro Content
The New Trendy Optima Mahogany Shades Are Available!
The now available Optima Mahogany shades of the Four Reasons Optima Intense range are designed with muted tones and sit…
News Pro Content
More Production in Finland! Four Reasons No Nothing Aerosols to Be Produced in Finland
In 2024, the production of Four Reasons No Nothing series aerosol products has largely been transferred to Finland: from now…
News Pro Content Products
Now you get to try the latest styling and volume products from Four Reasons Professional!
Four Reasons Professional is Renewing – And You Get to Be the First to Try Three New Styling and Volume…
Pro Content
Four Reasons Color Mask color chart shows exactly what result you’ll get
When a client’s hair color needs a slight refresh, or you want to tone an existing color in a certain…
Pro Content
Color Chart Aids in Shade Selection: Upcoming Optima Mahoganies
Achieving desired shades is significantly easier when you have a wide and versatile color family at your disposal. The ability…
News Pro Content Products
Metals and minerals: how to avoid the hair problems they cause
Have you ever noticed that your hair feels rougher or dirtier than usual, or that the color changes in an…
