Available in May
Four Reasons BASE THE Serum is a strengthening scalp serum for men who want to help prevent hair loss early and support scalp wellbeing daily.
The performance is powered by DNCG Complex® technology, which combines three scientifically studied active ingredients. Diaminopyrimidine Oxide helps prevent hair follicle shrinkage and supports stronger attachment of hair to the scalp. Niacinamide soothes and strengthens the scalp and supports its natural balance. Caffeine activates microcirculation, allowing hair to receive more nutrients and oxygen to support the growth phase. Together, these active ingredients create better conditions for hair to grow stronger. The active ingredients support the hair’s natural growth rhythm and help prevent premature hair loss.
Use also feels good to the senses. The Pure Nordic signature scent opens with fresh citrus notes, featuring lemon and bergamot. At the heart, apple, violet leaf and cedarwood combine, and finally the scent settles into dry amber and soft vanilla. Welcome a clean and confident feeling.
THE Serum is the strengthening core of the routine. With daily use, it supports scalp balance, stimulates the scalp and helps keep hair going strong.
Aqua (Water), Glycerin, Diaminopyrimidine Oxide, Niacinamide, PEG-40 Hydrogenated Castor Oil, Phenoxyethanol, Sodium Polyacrylate, Saccharide Isomerate, Caffeine, Ethylhexylglycerin, Citric Acid, Parfum (Fragrance), Hexyl Cinnamal, Linalyl Acetate, Eucalyptus Globulus Oil, Citric Acid, Sodium Citrate, Trimethylcyclopentenyl Methylisopentenol, Camphor, ‘Coumarin, Vanillin, Limonene, Beta-Caryophyllene.
