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The New Trendy Optima Mahogany Shades Are Available!
The now available Optima Mahogany shades of the Four Reasons Optima Intense range are designed with muted tones and sit…
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News Pro Content
More Production in Finland! Four Reasons No Nothing Aerosols to Be Produced in Finland
In 2024, the production of Four Reasons No Nothing series aerosol products has largely been transferred to Finland: from now…
News Pro Content Products
Now you get to try the latest styling and volume products from Four Reasons Professional!
Four Reasons Professional is Renewing – And You Get to Be the First to Try Three New Styling and Volume…
Pro Content
Four Reasons Color Mask color chart shows exactly what result you’ll get
When a client’s hair color needs a slight refresh, or you want to tone an existing color in a certain…
Pro Content
Color Chart Aids in Shade Selection: Upcoming Optima Mahoganies
Achieving desired shades is significantly easier when you have a wide and versatile color family at your disposal. The ability…
News Pro Content Products
Metals and minerals: how to avoid the hair problems they cause
Have you ever noticed that your hair feels rougher or dirtier than usual, or that the color changes in an…
