Matcha tea and Matcha latte are in the past, now on the wave of trends is Four Reasons Matcha...
Four Reasons Bleaching Products
For Professional Results
Professionals dream: a wide range of bleaching products designed for every technique and hair type. Four Reasons is your trusted Blonding Expert for achieving beautiful, consistent results. Our vegan, fragrance-free formulas are gentle on the hair and scalp, while eco-friendly packaging helps reduce your salon’s environmental impact. Get to know the full range of Four Reasons bleaching solutions to find the perfect product for your next project.
Four Reasons Matcha Bleach
Maximum Lightening with Extra Care
If you’re looking for a versatile bleaching product that delivers exceptional results, Matcha Bleach is your go-to option. This bleach product offers up to 9 levels of lightening. Its creamy formula makes it ideal for both precision work and freehand techniques. Additionally, Matcha Bleach removes metals and minerals from the hair, keeping the formula stable during the process, ensuring your work is always precise and secure.
This bleach is dust-free and contains nourishing ingredients like fermented hyaluronic acid and green tea extract, which help maintain the hair’s moisture balance while protecting its structure.
The product comes in a 500 g recyclable bag, with refillable jars sold separately.
Four Reasons Hydrobleach
Gentle Protection for Sensitive Hair
For those working with delicate or previously lightened hair, Hydrobleach provides gentle yet effective lightening power. Designed to minimize damage, this modern bleaching powder lifts up to 7 levels and is ideal for more time-consuming treatments. Its unique Hydroshield technology maintains the hair’s natural moisture balance and enhances its condition, making it a great choice for multiple consecutive bleaching sessions. Hydrobleach has a soft, creamy consistency that works well across various lightening techniques.
The product comes in a 500 g recyclable bag, with refillable jars sold separately.
Four Reasons Ultralift 9+
Powerful Bleaching for Clean Bases
Your reliable solution for bright, pure blonde results. Ultralift 9+ is the perfect choice, when you need an ultra-light base for cool tones or high-precision work. This high-performance bleach lifts up to 9 levels, ensuring a clean, light base for the most demanding work. Ultralift 9+ is fast-acting, making it suitable for quick techniques on healthy hair. It has a flexible consistency that spreads easily and is recommended for normal or strong hair types.
The product comes in a 500 g recyclable bag, with refillable jars sold separately.
Four Reasons Bleach
A Gentler, Dust-Free Solution
For lighter, more delicate lightening, Four Reasons Bleach offers a dust-free formula that gently lightens up to 7 levels. It’s perfect for easily bleachable hair and works particularly well when you’re aiming for warm tones after bleaching, rather than a completely clean base.
This ammonia-free product ensures a smooth and safe application, providing consistent results without the risk of over-processing.
The product comes in a 500 g recyclable bag, with refillable jars sold separately.
Four Reasons Classic Bleach
Tradition + Efficiency = Modern Classic
If you prefer working with a classic, all-around bleaching powder, Classic Bleach is a tried-and-true solution for every lightening task. This versatile bleach lifts up to 8 levels, making it a strong choice for any technique. With a soft, creamy consistency, it’s easy to work with and delivers reliable results every time.
Classic Bleach is dust-free, ammonia-free, and available in a 500 g recyclable bag, with refillable jars sold separately.
Four Reasons Bleach Cream
Soft, Easy Application for Root Touch-Ups
Bleach Cream is specifically designed to make root bleaching smooth and efficient. This product lightens up to 7 levels and has a pleasantly creamy texture that’s easy to apply. Its soft consistency makes it perfect for root touch-ups and other delicate work.
Bleach Cream is completely dust-free and contains plant-based oils to protect the hair during the bleaching process. The formula stays moist for a longer time, ensuring even and consistent results.
The product is available in a 250 ml tube for easy use.
Four Reasons Violet Drops
The Perfect Tool for Neutralizing Yellow Tones
When you need to tone down unwanted yellow shades, Violet Drops are your best ally. These concentrated drops are mixed directly into the formula or color to neutralize yellow tones, leaving you with a cool, clear blonde. The effect can be easily adjusted based on the number of drops you add, allowing you to customize the result to your client’s needs.
This product is designed for use with oxidative colors and bleaches and is available in a 50 ml bottle.
Four Reasons Optima Makeover
Quick and Effective Color Removal
Optima Makeover is a powerful remover for both oxidative and direct dyes, providing a fresh start for any color service. It’s ideal for clients looking to achieve a major color change or for those with layers of old color in their hair. The gentle, ammonia-free formula helps remove artificial color while protecting the hair’s natural structure.
This vegan color remover comes in a 250 ml bottle and is perfect for ensuring a clean, even base before the next color treatment.
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Four Reasons to Choose Us
1 Supporting Your Success at Work
2 Continuous Development
3 Personal Services
4 A Community of Shared Values
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